Most of us at one time or another have considered starting a business of our own and perhaps considered one of the 3,000 franchises available in the United States. Many say that franchisors are deceptive in their offerings yet as a Board of Director Member of the American Franchisee and Dealers Association, I never found this to be the case. Sure there were cases where a salesman may have over sold a unit, but this was certainly not the franchisors policies.

After all a Franchise is like a marriage and starting out on the wrong foot like that makes no sense at all. In studying this over the years I had discovered that the average franchisee who has filed a complaint with the government is 75% at fault and lied in those complaints at least once 85% of the time. The average franchisee lies on their resume, team member or franchise granting applications.

The art of deception is a human trait not a franchisor trait, lets get that straight first off. 30% of al US citizens will lie to you to save $1.00 and you know that from coupons in your own coffee shop. Then 30% will lie to save $10.00 and that only leaves 30% who are beyond reproach at and over $100. So the deception comment is annihilated, it does not hold water, strike that comment from your offensive nature if you believe that all franchisors are somehow deceptive. Consider this in 2006.